Guerilla Fashion Week: IFBcon

I discovered the Independent Fashion Bloggers (IFB) group and the IFB conference shortly after I began blogging two years ago and after streaming multiple IFBcons through my computer I was thrilled to finally attend in person.

With informative panels (Bloggers Tool Kit, Is the Social Media Industry Broken?, Balancing Act: Business & Blogging, Evolution of Fashion Media); personal blogger favorites (Man Repeller, Song of Style, Grit and Glamour, Pretty Shiny Sparkly); and industry luminaries such as Yuli Ziv, Ari Goldberg, supermodel Coco Rocha and Elle Magazine’s Joe Zee the day was packed with information and excitement. Oh – and a special visit from Marina Missoni.

Marina Missoni came to life thanks to two puppeteers and one woman with a remote control.

 

You could get your hair done by KMS California, visit the Magnum nail bar (I got a shatter manicure), ogle Aldo shoes or play at their casino table.

Super bloggers Song of Style/Aimee Song, Pretty Shiny Sparkly/Kristina Medhus; the energetic and engaging Ari Goldberg of StyleCaster, and supermodel Coco Rocha (!) during the “Balancing Act: Business and Blogging” panel; not pictured: Grechen Cohen, Annie Tomlin, Natalie Suarez.

Tina Craig (aka Bag Snob) does a Q&A with Joe Zee. Coming into this I didn’t know much about Joe Zee, but I came out of it with a great deal of respect and admiration for him.

Joe Zee with Jennine Jacob of the Coveted and founder of IFB. There was obviously a swarm of admirers around Joe Zee once his q&a was over. I didn’t care about getting a photo taken with him, but I did manage to get my business card in his hand and tell him that as much as I already love Elle magazine, I feel even better about it knowing it’s in great hands!

Kim of J’Adore Couture. I looooved her outfit. I thought she had found the perfect romper, but turns out it was shorts and a blouse. And I could not get enough of her shoes!

Check out J’Adore Couture for great sound-bytes from the conference.

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2 responses to “Guerilla Fashion Week: IFBcon”

  1. kim Avatar

    thanks so much adelle! i’m so glad that we could go together to the conference…maybe next season we can do lucky fabb!!
    xoxo

  2. My Style Canvas Avatar

    Great pictures from the event. Glad you had a good time. I’m mad at myself for missing it.

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